Top Amazon FBA Software
You can’t run a real FBA business without bringing on the right FBA software.
Amazon FBA software can help you optimize your listings while you sleep, protect your account while you’re focusing on marketing, or even help you choose your next profitable product.
Rather than give you a list of the best software for Amazon, we’ve done the hard work of picking the best of the best. These tools are at the top of their league and are the go-to for successful sellers.
Did we leave out your favorite? Probably not, but just in case…let us know in the comments below.
Product Research – Jungle Scout
Jungle Scout takes the pain out of Amazon product research by providing you with product data that would take days or months to collect on your own. A couple of years ago, it was easy for new sellers to find stand-alone profitable products and build their inventory with one-off successes. With the Amazon marketplace more competitive than ever, having a branded product line is now a must. Jungle Scout can still be used to vet product ideas, but make sure to have a larger strategy in place and to build an audience for your brand.
Keyword Research – Merchant Words
The best tool for Amazon keyword research, MerchantWords provides you with longtail, highly specific keywords that you would never think about on your own. Amazon PPC is a very expensive strategy, while SEO is much safer and creates a more affordable acquisition cost. Optimizing for the right keywords is absolutely worth it, and because MerchantWords is built for Amazon, it’s much more informative than a tool created for Google searches.
Conversion Optimization – Splitly
Conversion rate optimization is a priority for large ecommerce sellers, but up until recently it wasn’t simple for Amazon sellers to have optimize their listings. They would have to record their daily sales, make a change to their page, and record the results, without actually knowing how many views that version received. Rather than guess, Splitly lets you do conversion optimization with smart algorithms, so the variations automatically change at the right time and all results are tracked.
Inventory Management – TeikaMetrics
TeikaMetrics is hands down the best inventory management system for FBA sellers because it’s truly focused on FBA. Unlike many inventory management tools that are created to manage inventory across channels (such as Shopify, eBay and Walmart), TeikaMetrics was designed for Amazon sellers to help them increase profitability. You can always restock at the right time, learn to forecast demand, create shipment plans, and analyze the profitability of your products.
Repricing – RepricerExpress
Repricing is a critical strategy in any successful seller’s arsenal and RepricerExpress is the top tool for the job. Repricing intelligently can not only help you win the Buy Box more often, but to also make your time in the Buy Box more profitable by raising your prices incrementally when there’s not too much risk of a lower priced competitor pushing you out. Most importantly, this software can help you compete intelligently by treating your competition differently. Make automatic, instantaneous decisions that are catered to whether that competitor is FBA or not, or has a similar store rating or not.
Amazon PPC Tool – Sellics
Sellics is a powerhouse tool that can do lots of functionality (including keyword tracking and some inventory management), but we’re giving it kudos for PPC management because this tool allows you to track and optimize your ads as well as automate some key functions like bid adjustments to help you lower your cost per acquisition.
Landing Page Creator – Landing Cube
Speaking of paid advertising, Facebook ads and Instagram ads are a paid strategy that can potentially pay off just as well (if not more) than Amazon PPC. But, only if you do them right! Send paid traffic directly to your Amazon listing, and you risk losing lots of money. But when you send it to a landing page that offers a coupon or some other deal, then you can capture that person’s email address and build up a great following for your private label brand. LandingCube is an affordable, easy to use tool for building landing pages designed for Amazon product campaigns.
Email Marketing – Active Campaign
There are dozens and dozens of email marketing systems available, but very few are truly built for ecommerce. Many 7 and 8 figure Amazon sellers will use Amazon to launch new brands while building up an audience for their private ecommerce store (often built on Shopify). If your strategy is to build up an email list that can help you achieve success off or on Amazon, then ActiveCampaign is the best email platform for you because it helps in-depth customer tagging and funnel capabilities. If you intend to only send traffic to your Amazon store and never a private ecommerce store, than something like MailChimp or ConvertKit will suffice.
FBA Refunds – Refunds Manager
Part service, part software, Refunds Manager is the best way to get more reimbursements back from Amazon. Because of the mass amount of transactions happening on Amazon each and every minute, there is a lot of room for error. Inventory can be destroyed or lost. Customer returns can get miscredited. A whole host of things go wrong regularly. Refunds Manager uses proprietary software to crawl your FBA account for over a dozen issues and then files personalized, custom claims on your behalf.
Accounting – Xero
No one likes accounting…except for maybe accountants. Nonetheless, accounting is a necessary evil. Make your life easier by choosing Xero, the small business accounting software that is blowing away all competition and getting rave reviews because of how quickly you can handle reconciliation, invoicing, purchase orders and more. The best part? When you’re ready to outsource your bookkeeping, you can rest assured that many bookkeepers use this software as well so you won’t have to migrate anything.
Tax and VAT – TaxJar
Sales tax is another humdinger for Amazon sellers. TaxJar helps sellers know what states to collect sales tax for and to track how much they owe. We won’t bury the lede here: it’s not worth it to try and calculate these numbers yourself. Not only does TaxJar provide software to make your life easier, but they also host regular webinars to keep sellers informed of important legal changes.
Did you enjoy our breakdown of the best Amazon FBA software? Isn’t it nice when someone makes your life easier by helping you decide? Refunds Manager can also make your life easier and more profitable by taking over your FBA account auditing.
Our account auditors can you get more money back! Sign up today.
